Founded in 2009 in Assandh, Haryana, Softline Industries marks 15 years of growth — from iron coolers to a full range of home appliances trusted across multiple states.
Softline Industries is proud to mark 15 years of operations in 2024, having started its journey in Assandh, Haryana in 2009 with a simple and clear mission — to manufacture reliable, high-quality home appliances for everyday Indian households.
What began with iron body air coolers has grown into a comprehensive home appliance brand spanning air coolers (iron and plastic body), LED televisions, juicer mixer grinders, washing machines, and water geysers.
Over 15 years, Softline has built its reputation on four core principles: quality manufacturing, durable materials, proper packaging, and honest customer service. These principles have earned the trust of dealers, distributors, and end consumers across Haryana and neighbouring states.
"Fifteen years is a milestone, but it is also a reminder of responsibility. Every product that leaves our facility carries our name and our commitment. We do not take that lightly," said the Founder of Softline Industries.
As Softline enters its next phase of growth, the company continues to expand its product range, strengthen its dealer network, and invest in better manufacturing processes to serve more Indian homes.